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  • About
  • Events + Chapters 
    • Chapter Meetups
    • Event Photos
    • SideBars
  • Media + Resources 
    • News
    • Resources
    • Blacklights
    • Careers
    • Brands Spotlight
    • Business Guidebook
    • BFF YouTube
  • …  
    • Home
    • NATIONAL FORUM
    • About
    • Events + Chapters 
      • Chapter Meetups
      • Event Photos
      • SideBars
    • Media + Resources 
      • News
      • Resources
      • Blacklights
      • Careers
      • Brands Spotlight
      • Business Guidebook
      • BFF YouTube
Become a Member
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  • Home
  • NATIONAL FORUM
  • About
  • Events + Chapters 
    • Chapter Meetups
    • Event Photos
    • SideBars
  • Media + Resources 
    • News
    • Resources
    • Blacklights
    • Careers
    • Brands Spotlight
    • Business Guidebook
    • BFF YouTube
  • …  
    • Home
    • NATIONAL FORUM
    • About
    • Events + Chapters 
      • Chapter Meetups
      • Event Photos
      • SideBars
    • Media + Resources 
      • News
      • Resources
      • Blacklights
      • Careers
      • Brands Spotlight
      • Business Guidebook
      • BFF YouTube
Become a Member
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    SideBars are a collaborative effort to highlight conversations happening in the BFF community. These conversations take place at BFF events.

     

    Check out some conversations from the community below.

    Watch On Youtube
  • In this sidebar, we caught up with Sonya Harris, Owner and Creative Director of IAM.ECCENTRIC. Sonya shares her perspective on how we can continue to foster the relationship between culture and currency, what we can achieve as a culture, and what she hopes to see in the BFF space this year.

    In this sidebar, Ameera speaks on her weekend at the national black footwear forum, fostering a relationship between products and brands and her hopes for next years national forum.

    In this sidebar, Founder of EUMELANIN, Deirdre Roberson shares her perspective on cultural currency, the parallels between STEM tech and style. Plus, how the city of Detroit has continued to grow and impact design.

    With his return to Nike as the Director of Design….We’re excited to chat with designer, educator, and multicreative Jason Mayden to discuss Navigating Cultural Contrast with Authenticity.

    In this sidebar, Brittney Perry shares her perspective on cultural currency, creating a community to share information & knowledge, and gives valuable advice on starting a brand from scratch.

    Channing speaks on the electric atmosphere at the National BFF! Join us as we discuss how culture IS the community, and get Channing’s perspective on the correlations between the footwear industry and sneaker culture today.

    Footwear designer, artist and musician Jae Tips shares his perspective on cultural currency, the process of working on his sneaker collaboration w/ Saucony, and how we can continue to foster the relationship between industry and culture.

    A candid conversation with Bimma Williams, Co-founder and host of Claima Stories. Together we talk about being of service to others, the importance of authenticity, and how to break barriers as a new entrepreneur.

  • About @MalcolmJassiem

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    Pensole alumnus Malcolm Jassiem (MJ) Randall is the brand architect behind Project Wall Sneak—a grassroots initiative focused on expanding relationships within the footwear industry and improving product engagement. Widely known as "Wolf of Wall Sneak," MJ helps keep authenticity and impact at the forefront of the intersections between footwear industry and sneaker culture.



© 2025 FDRA

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