Saturday, September 17

8:30 – 9:30 am
BFF Detroit Breakfast & Mixer by BFF Detroit

Pensole Lewis College of Business and Design | PLC Icon Building | 200 Walker Street, Detroit**

9:50 am – 7:30 pm
Black Footwear Forum by Our Sponsors

Pensole Lewis College of Business and Design | PLC Icon Building | 200 Walker Street, Detroit**

9:50 – 10:20 am: 845 Days Later… A Conversation with Terrence Floyd, brother of George Floyd

D’Wayne Edwards, President & Founder, Pensole Lewis College of Business and Design
Terrence Floyd, Activist, Founder, We Are Floyd; brother of George Floyd

10:25 – 10:45 am: DETROIT

D’Wayne Edwards, President & Founder, Pensole Lewis College of Business and Design
Kofi Bonner, CEO, Bedrock

10:50 – 11:20 am: BLACKLIGHTS | Hometown She-ros

D’Wayne Edwards, President & Founder, Pensole Lewis College of Business and Design
Cheresse Thornhill-Goldson, Director, Design Education & Growth | S.E.E.D, adidas
Ashley Comeaux, Vice President of Product Design, Allbirds
Precious Hannah, Founder + CEO of Mister OK's Essentials™
Eliya Jackson, Asst. Footwear Designer (Basketball), adidas

11:25 – 11:55 am: TAPPEDIN | The "L" Word

Jazerai Allen-Lord, Founder, True to Size Agency
Portia Blunt, VP of Apparel, Reebok
April Dinwoodie, Diversity, Equity, Inclusion, and Belonging Lead, Steve Madden
Katherine Allen, Trade Marketing Manager, adidas
Janice Tennant, CMO, Merrell

12:25 – 12:40 pm: Black Genius

12:45 – 1:20 pm: Storytellers

Tyrel Kirkham, Vice President, Brand & Marketing Strategy, Detroit Pistons
Rick Williams, Entrepreneur, Artist, Creative Director & Co-Founder DISTINCT LIFE/CREAM BLENDS/BURN RUBBER
Crystal Windham, Executive Director, Global Industrial Design, General Motors
Che Pope, Grammy winning producer, WRKSHP
Jacques Slade, Owner/CEO, Fellows Avenue Productions, INC

1:25 – 1:45 pm: The Creator at the Center

Jazerai Allen-Lord, Founder, True to Size Agency
Cheresse Thornhill-Goldson, Director, Design Education & Growth | S.E.E.D, adidas
Jessica Smith, Director of Strategy, adidas
Liz Connelly, Manager, Design Education & Growth, adidas

1:50 – 2:20 pm: Kitchen Table | The Power of Empathy

Kevin Carroll, Founder, Katalyst; Author, Speaker, Performance Coach
E. Scott Morris, Pensole Lewis College of Business and Design
Damien Hooper-Campbell, Chief Impact Officer, StockX
Lauren Guthrie, VP, Global Inclusion, Diversity, Equity & Action (IDEA), VF Corporation
Malisa Bryant, Senior Vice President, Herman Miller Product

2:20 – 4:00 pm | Lunch by BFF Detroit

4:10 – 4:45 pm: TAPPEDIN | Career Pathways

Dion Walcott, Director of Partnerships, Pensole Lewis College of Business and Design
DeLeyna Adkison, Director, Marketing – Brand Heat & Culture, North America, Puma
Garry Thaniel, General Manager, Sneakers, eBay
Sarah Waston, Sr. Color and Materials Designer, Ford
Chuck Young, Franchise Operations Manager, US and The Caribbean, The Athletes Foot

4:50 – 5:30 pm: BLACKLIGHTS | The Industry

Jason Mayden, Chief Executive Officer + Creative Director, Trillicon Valley; Designer, Educator, Entrepreneur; Author of “A Kids Book About Design”
Jeffrey Henderson, Founder, AndThem
Scoop Jackson, Author; award-winning journalist, ESPN; Executive Producer of Facebook/andscape’s Legacy Series: Sneakers
Sydney James, Interdisciplinary Artist
Kenneth Anand, Co-Founder & Author, Sneaker Law

5:30 – 5:50 pm | Intermission

5:55 – 6:20 pm: BLACKLIGHTS | Awards

Portia Blunt presents The Jazerai Allen-Lord Advocate Icon Award to Jazerai Allen-Lord, Women's Advocate Icon
The James Whitner Entrepreneur Award presented to James Whitner, Retail Icon
Scoop Jackson presents The Scoop Jackson Media Award to Jacques Slade, Media Icon
D’Wayne Edwards presents awards to Kevin Carroll, Katalyst, April Walker, Legend–Apparel Design, Wilson Smith, Legend–Footwear Design, and Suzette Henry, Legend–Color & Material Design

6:25 – 7:15 pm: FREE GAME!

James Whitner, American Fashion Entrepreneur; Owner of streetwear boutiques: Social Status, A Ma Maniere, and A.P.B.
April Walker, CEO, Walker Wear
Jalen Rose, ABC/ESPN Analyst, Puma Ambassador & Founder, Jalen Rose Leadership Academy

7:20 – 7:30 pm: CLOSING REMARKS

D’Wayne Edwards, President & Founder, Pensole Lewis College of Business and Design
Matt Priest, President & CEO, FDRA

8:00 pm – Midnight

BFF Detroit Dinner & Mixer by BFF Detroit

Pensole Lewis College of Business and Design | PLC Icon Building | 200 Walker Street, Detroit**